Genius International srl
Genius International Srl
Via Pagliano, 35
20149 Milano - Italia
C.F. P.IVA: 03514810963
Reg. Imp. Milano: 03514810963
REA: MI - 1680125
Cap. Soc. 10.000€

The Best ofIntima & Swim Edit

Retail

Les Rituelles (France)

06 March 2018

Just minutes away from the Moulin Rouge, Paris’ sensual Pigalle district had a new addition in November 2016. Much more than just a simple boutique, Les Rituelles has succeeded in creating a cultural space.

Opened under the guidance of Aline, who has trained in fashion design and art history, and Lobbiaz, Les Rituelles is just as much a designer lingerie and accessories store as it is a vibrant center of erotic culture. ❤ WE LOVE this unique space. Designed as a living space, the store has become a center of meeting and exchange. Inside, the atmosphere succeeds in being both warm and inviting in a new way, free of the classic boudoir style. The floor, chandeliers, furniture and vintage dècor give the store a lounge vibe, which is at once new and lived in. In short, the entire atmosphere makes shoppers feel immediately at home. There are two distinct parts to the store; one is dedicated to lingerie with a range of designer brands offering a mix of chic, cute, daring and even erotic styles that make good use of leather or lace. The store’s other side is a reading space which hosts an assortment of magazines, artist fanzines, prints, postcards and original photographic prints. What’s more, in order to always have an exhibition in-store, the boutique hosts a number of events including art shows, launches, literary signings and even “flash tattoo sessions” in the store’s window. All of the store’s vibrant events are united by their common theme: the body and the erotic. Last but not least, in February 2017 Les Rituelles unveiled an online store!


SALES AREA: 323 SQ. FT.
AMONG THE BRANDS OFFERED
LINGERIE:
ESQUISSE, OPAAK, LES ULTRAVIOLETTES, HOPELESS LINGERIE, SUPERBE PARIS, PALOMA CASILE, TATU COUTURE, LOVEDAY LONDON, LASCIVIOUS, STUDIO PIA READY-TO-WEAR AND NIGHTWEAR: ELISE ANDEREGG, MURMUR, LOVEDAY LONDON ACCESSORIES: ABSIDEM, HOPELESS LINGERIE, TATU COUTURE, PALOMA CASILE LEGWEAR: GERBE SWIMWEAR: LEAH SHLEAR, OPAAK, ESQUISSE

PHOTO : COLINE MANGOLD

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