Introducing Wings Intimates

"Why should women accept having to go through contortions when we want a fresh pair of panties?"

The "panty evolution" started three years ago for Azita Yaghoobian who had always had the same nagging thought, "there's got to be a better way to freshen up and change undies when on the go."

After much research and trails, Azita went on to found Wings Intimates in 2016 with the help of her daughter and a life long friend. Together they created a side-opening panty with a signature "W closure". The company's goal is to enhance women's lives "in all different circumstances; from the young girl to the traveling business woman, from pregnant women to post-surgery patients."

While recovering from a C-section, Azita had a hard time bending and had to rely on her husband for help when changing her underwear, while this gave her her product idea, Wings underwear is as much inspired by today's fast moving world where seamless processes and instant gratification are key. This pushed her to design underwear that can be changed quickly without needing to take off shoes or trousers. Furthermore, Wings Intimates come packaged in a small reusable pouch making them easy to carry in a pocket or bag and also providing a discreet place to put your old pair.

Designed in New York, Wings are currently available in S, M, and L with plans to expand to XL, XXL and a line of products with expandable waistline. Retail price ranges from $26 to $38.