The Best ofIntima & Swim Edit
Guess’ 35th Anniversary Concept
25 July 2017
Born from one of Paul Marciano’s ideas, Guess’ 35th anniversary concept will debut in the world of mens underwear and beachwear.
For SS18 they are adding a Guess Orginals capsule collection of mens swim, which stems from a collaboration between the brand’s European and Los Angeles’ creative teams and is inspired by the brand’s iconic colors and prints, taken from the Guess archives from the 90s and from the RTW line that was launched in 2017. The collection comprises of a series of stonewashed nylon shorts with embroidered Guess logo and are available in bleached blue, orange, sky blue and dusty pink, while graphical elements accentuate the line’s vintage appeal in line with the original DNA of the brand.
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