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Elomi launches its "Live Limitless Challenge"

28 May 2019

30 individual challenges invented to encourage women to have new experiences, to be more self-assured, and to live life without limits: this is the new audacious initiative launched by the brand Elomi.

Elomi, the E-O cup lingerie brand belonging to the Eveden Group, has launched the "Live Limitless Challenge": a wide-ranging online campaign which encourages women to undertake 30 carefully selected challenges.

For the project, Elomi has partnered with Dr. Denise McDermott, a health and wellness expert, who encourages people to understand what brings them joy and to prioritize wellness in order to live a healthy, balanced life.  


It is with her expertise that the Live Limitless challenges were created, with the aim of helping women to love themselves, believe in themselves and, eventually, to inspire other women -all with the support of the Elomi community.

To facilitate the challenge, the mini-site www.livelimitlesschallenge.com has been created, on which one can view all the challenges and sign up to participate. Each participant can complete the Live Limitless challenges on her own terms and has until March 2020 to do so, whilst photos and posts of the challenges will be shared on Elomi's Instagram and Facebook pages.


This isn't all: in order to promote the challenges, Elomi is collaborating with influencers, including beauty, fashion and travel personality Alex LaRosa; clothing and lingerie blogger Georgina Horne; and singer and blogger Elle Valera. Each influencer will have it as her mission to complete a certain number of challenges in order to encourage her community to join her!


Elomi is now calling for participants to share their challenges and experiences on their own social media channels in order to inspire others. The number and quality of posts, as well as particularly inspiring posts, will be rewarded with digital badges, whilst fans will also have the opportunity to win Elomi products.

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