Genius International srl
Genius International Srl
Via Pagliano, 35
20149 Milano - Italia
C.F. P.IVA: 03514810963
Reg. Imp. Milano: 03514810963
REA: MI - 1680125
Cap. Soc. 10.000€

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Bravado Designs' 25th Anniversary, Bravo!

25 December 2017

This year Bravado Designs celebrated a silver milestone and in honour of their 25th Anniversary, the group both launched and re-launched nursing bra favourites.

Their story began when two moms struggled to find a nursing bra that was stylish or even comfortable. So they sat down at a kitchen table and set about crafting one themselves from some extra leopard print fabric. Fast forward 25 years and the brand boasts an impressive presence in more than 30 countries worldwide. As part of their celebrations, Bravado Designs launched in August their new Belle Underwire Nursing Bra (pictured to the left), aimed at catering to moms who prefer an underwire. This nursing bra features their same luxe Petal-SoftTM fabric, as well as a unique underwire. The flexible wire was designed to move with the body - forwards, backwards and sideways - to feel comfortable and confident while nursing. It is available in Black and Bare colorways, as well as a limited edition Amethyst color with lace. Amongst other celebratory launches, the group also re-introduced their Original Nursing Bra (pictured at top of the page). Attempting a modern take on their heritage style, the team has re-engineered their classic nursing bra design for this fall. Head of Design at Bravado, Tara Hoth, also commented: “Our team continues to focus on creating highly technical, design-forward garments to support the pregnant and nursing mother.”

Happy 25th, Bravado Designs!

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