Bikkembergs SS 24 collection

Bikkembergs spring summer SS24 collection chooses to focus on basic and essential themes, presenting a sporty but at the same time functional collection.
The proposal offers a choice of differentiated swimsuits in different models starting from the speedo arriving at the Bermuda shorts with different lengths, as well as the practical t-shirts to be worn in combination with swimsuits.
Finally, the commercial offer of the beach category is completed by the different variants of pool slides available in the bandeau or flip-flop version; beach towels and bathrobes.
The colors of the collections encompass the chromatic shades: starting from the most classic and traditional colors such as black, white, navy and red, up to the brightest and most summery ones such as yellow and fluorescent orange.
In addition to the basic solid colors, the collection also adds a selection of models that feature different prints all with a common thread: the iconic Bikkembergs logo.
A wide choice of summer and beach models, to always feel at ease, and at the same time wear modern and contemporary clothes.

Bikkembergs avant-garde fashion designer

The brands’ founder was known as one of the “Antwerp Six”, a group of avant-garde fashion designers who graduated from Antwerp’s famous Royal Academy of Arts. Dirk Bikkembergs created provocative and innovative collections, devoted to his esthetic of the modern man; Strong, healthy and virile.
Dirk was the pioneer of the sport fashion fusion philosophy. Under his direction the brand created strong connections with the world of football and was the first brand to present fashion shows in the football stadiums of Milan and Barcelona, while also being the official designer of the famous Italian football team “Inter”, formalwear designer for both Spain’s “Malaga” and the Slovenian National football teams. In 2018 Bikkembergs was chosen as the official formalwear partner for the Russian Football Union.
The motto of the Bikkembergs brand is: “Mens sana in corporoe sano” (A sound mind in a healthy body). The brand is aimed at the dynamic, modern man who wishes to be fashionable and contemporary.
Lee Wood, English born, was appointed creative director for Dirk Bikkembergs in 2016. He graduated from the Berkshire College of Art with diplomas in Art and Fashion Design. In 1998 he moved to Milan where he collaborated with some of the most important fashion brands and, a few years later, opened his own brand. A Talented designer and director, he continues to honor and evolve the brand’s heritage, understanding the needs of the contemporary man while encouraging an open dialogue between sportswear and the world of masculine fashion.

Beachwear Sales Contacts: AreaB - Valeriano Ziglio - vziglio@areabspa.com