Genius International srl
Genius International Srl
Via Pagliano, 35
20149 Milano - Italia
C.F. P.IVA: 03514810963
Reg. Imp. Milano: 03514810963
REA: MI - 1680125
Cap. Soc. 10.000€

The Best ofIntima & Swim Edit

Retail

An oh-so chic anniversary

14 March 2024

Mount Pearl's Bellie Beth celebrated its fifth anniversary with an elegant makeover.

On September 23rd 2023 Bellie Beth staged a special celebration: for its fifth anniversary the Mount Pearl boutique treated its clientele to an impelling shopping spree in a completely renovated and expanded space. Winona Collier was prompted to give the store a complete makeover by the rapid growth they’ve experienced. The increasing demand for personalized fitting services made it clear that the space needed to be enhanced, so the elegant and inviting ambience is now double the size, and will be stocking up on an even wider range of styles, sizes and brands. Following promotion of the event using a multichannel approach, the grand reopening was celebrated by customers with catered treats and champagne, exclusive promotions and giveaways. And that is not all… With its new guise the Bellie Beth experience has been enriched with a variety of events, including "sip & shop" allowing customers to enjoy a relaxed atmosphere while exploring curated selections or "Uplift" where the joy of shopping is combined with a meaningful cause. The expansion has meant an increase in staff to continue ensuring impeccable service. For Winona, this is her dream boutique come true but she couldn’t have done it without support from her team and her customers who, it is important to remember, in 2022 allowed her to win the BSA Facebook Fan Favorite Award!  

Sales area: 3000 sq.ft.
Among the brands offered
Lingerie sets Elomi, Panache, Fantasie, Gossard  Nightwear Montelle, Bedhead, Fleur't, PJ Salvage Loungewear Commando, Fleur't, PJ Salvage Hosiery Commando, Emilio Cavallini Men Saxx

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